Northstar

Category: SaaS

B2B SaaS — Next.js 14 maritime e-journal system for cadets with health monitoring, session booking, and document validation.

Key result: End-to-end digital journal workflow for maritime cadets

Role: Full-Stack Developer Responsibilities: Designed and built a maritime e-Daily Journal system for maritime cadets using Next.js 14. Implemented cadet journal submissions, automated health monitoring, technical session booking, and document validation workflows. Developed separate portals for cadets, school admins, and company admins with role-based access control via Supabase Auth.

Built with: Next.js 14, TypeScript, Tailwind CSS, shadcn/ui, Prisma ORM, Supabase, Resend, Xendit, Upstash, AIS Vessel Tracking

Orchard Golf & Country Club

Category: Website

WordPress website for a championship golf club, with a custom member invoicing system.

Key result: 60% faster invoice delivery

Role: Full-Stack Developer Responsibilities: Developed a responsive website showcasing the club’s two championship courses and historical events. Implemented a custom invoicing system to optimize invoice creation and delivery for members and clients. Ensured seamless integration with existing backend systems.

Built with: WordPress, PHP, JavaScript, MySQL, HTML/CSS, Custom Invoices Plugin, SiteOrigin, Analytics

Build Brilliance

Category: Website

WordPress website for a leadership and operations consulting firm, built for lead generation.

Key result: More qualified lead inquiries

Role: Full-Stack Developer Responsibilities: Developed a responsive website for a business consulting firm, highlighting services in leadership development and operational excellence. Integrated clear calls-to-action, service pages, and contact forms to generate client inquiries.

Built with: WordPress, PHP, JavaScript, HTML/CSS, SiteOrigin, WP Rocket, Analytics

YoMenGa

Category: Website

WordPress and WooCommerce wellness platform with online booking for men's health services.

Key result: Smoother appointment booking

Role: Full-Stack Developer Responsibilities: Developed a responsive website for a men’s self-care platform, highlighting both physical and mental health services. Integrated service pages, booking forms, and user-friendly navigation to enhance client experience.

Built with: WordPress, PHP, JavaScript, HTML/CSS, WooCommerce, SiteOrigin, WP Rocket, Analytics

Direction-Plus™

Category: Website

WooCommerce store for an Australian off-road vehicle protection brand, with Stripe and PayPal checkout.

Key result: Higher checkout conversion

Role: Full-Stack Developer Responsibilities: Developed a responsive e-commerce website showcasing off-road vehicle protection kits. Implemented product catalog, secure checkout, and inventory management. Integrated promotional banners and product information for a seamless shopping experience.

Built with: WordPress, WooCommerce, PHP, JavaScript, HTML/CSS, Paypal, Stripe, Elementor, Mailchimp

Operation Light Shine

Category: Website

WordPress nonprofit website with donation flows and an interactive mission map.

Key result: Stronger donor engagement

Role: Web Designer & Full-Stack Developer Responsibilities: Designed and developed a responsive nonprofit website focused on mission storytelling, donation flow, and user engagement. Created visual identity, layout structure, and implemented backend functionality.

Built with: WordPress, HTML/CSS, PHP, Elementor, Mapplic, JavaScript

My Global Connection

Category: Website

Next.js multilingual EOR marketing site with bilingual EN/DE support, SEO optimization, and lead capture flows.

Key result: Full multilingual site live in English and German

Role: Frontend Developer Responsibilities: Built a multilingual marketing website for a Philippine Employer of Record (EOR) company from the ground up using Next.js App Router, TypeScript, and Tailwind CSS. Developed 15+ pages covering EOR services, compliance guides, talent hiring, and lead capture. Implemented bilingual support (EN/DE) with locale-based routing and JSON dictionaries. Optimized metadata, Open Graph tags, and Core Web Vitals for SEO.

Built with: Next.js, TypeScript, Tailwind CSS, App Router, i18n / next-intl, Sharp, Vercel

Sandel Law Firm

Category: Website

WordPress website for a personal injury law firm, SEO-built to win local search and client inquiries.

Key result: Higher local search visibility

Role: Full-Stack Developer Responsibilities: Developed a professional, responsive website for a personal injury law firm. Implemented clear navigation, optimized content structure, and integrated contact forms for client inquiries. Ensured mobile-friendliness and fast loading times.

Built with: WordPress, PHP, JavaScript, HTML/CSS, SiteOrigin, WP Rocket, Analytics

Pulse PEMF

Category: Website

WordPress site for a PEMF wellness technology brand, integrated with HubSpot, NetSuite and Celigo.

Key result: Automated lead capture & data sync

Role: Full-Stack Developer Responsibilities: Developed a responsive website showcasing advanced PEMF technology for human and animal wellness. Created product and service pages, integrated contact forms, and optimized the site for user experience and lead generation.

Built with: WordPress, Elementor, PHP, JavaScript, HTML/CSS, Netsuite, Ai Chatbox, Celigo, SyncApps, HubSpot, ActiveCampaign

Elizabeth Bernard

Category: Website

WordPress law firm website with online consultation requests for a personal injury attorney.

Key result: More consultation requests

Role: Full-Stack Developer Responsibilities: Developed a professional, responsive website for a personal injury attorney. Created service pages, integrated contact and consultation forms, and ensured easy navigation for potential clients.

Built with: WordPress, PHP, JavaScript, HTML/CSS, SiteOrigin, WP Rocket, Analytics

Stockman Supplies

Category: Website

Shopify store for an Australian farrier and horse-supplies retailer, optimized for conversions.

Key result: Higher store conversion

Role: Full-Stack Developer Responsibilities: Developed and customized a Shopify store for an Australian farrier and horse supplies shop. Implemented product catalog, secure checkout, inventory management, and optimized category navigation for a seamless shopping experience.

Built with: Shopify, Liquid, JavaScript, HTML/CSS, Shopify Apps, Analytics, Marketing Automation

Anchorlube

Category: Website

WooCommerce store for a metalworking lubricant brand, with Stripe and PayPal checkout.

Key result: Streamlined checkout & orders

Role: Full-Stack Developer Responsibilities: Developed a responsive WooCommerce store for Anchorlube, featuring water-based metalworking lubricants. Implemented product catalog, secure checkout, inventory management, and promotional banners for an optimized shopping experience.

Built with: WordPress, WooCommerce, PHP, JavaScript, HTML/CSS, SiteOrigin, WP Rocket, Analytics, Stripe, Paypal

ThirstyVinyl

Category: Website

WordPress catalog of vinyl records and craft beer with Amazon affiliate purchasing.

Key result: Seamless affiliate purchasing

Role: Full-Stack Developer Responsibilities: Developed a custom website showcasing vinyl and craft beer products, with product listings linked directly to Amazon for purchases and an intuitive browsing experience.

Built with: WordPress, HTML/CSS, JavaScript, PHP, Custom CMS

NAMOA

Category: SaaS

Custom PHP and MySQL membership system for an Australian national peak body, with online payments.

Key result: Automated member invoicing

Role: Backend Developer Responsibilities: Developed a custom Vanilla PHP system to manage member registrations, invoice generation, and online payments. Ensured secure data handling and seamless backend operations.

Built with: PHP, MySQL, HTML/CSS, JavaScript

Sun Land

Category: Website

Shopify store for an Australian vehicle-protection and 4WD accessories retailer.

Key result: Higher mobile conversion

Role: Full-Stack Developer Responsibilities: Developed and customized a Shopify store featuring vehicle protection products, including dash mats, 4WD gear, car covers, and caravan accessories. Optimized product catalog and checkout flow.

Built with: Shopify, Liquid, JavaScript, HTML/CSS, Shopify Apps

Detail Evolution

Category: Website

WordPress website for an Australian mobile car-detailing business, built for local lead generation.

Key result: More lead-generating inquiries

Responsibilities: Developed a responsive website for a mobile car detailing business, implementing service pages, contact functionality, and performance optimizations to ensure smooth user experience across devices.

Built with: WordPress, PHP, JavaScript, HTML/CSS, Elementor, Analytics, Contact Form 7

Seaker

Category: Website

Vue.js seafarer platform fully recoded and asset-optimized for fast, seamless performance.

Key result: Dramatically faster page load times

Role: Frontend Developer Responsibilities: Audited and recoded a Vue.js web application for a Philippine seafarer platform. Optimized all static assets including images, scripts, and stylesheets. Refactored component structure and implemented lazy loading, code splitting, and caching strategies to significantly reduce page load times and improve Core Web Vitals scores.

Built with: Vue.js, JavaScript, HTML/CSS, Vite, Asset Optimization, Lazy Loading, Performance Auditing

Senior WordPress Developer | Marketing Automation & Integrations Specialist at Business Marketing Engine

Feb 2020 - Oct 2025

As a Senior WordPress Developer at BME, I managed over 100+ WordPress websites, ensuring they were updated, secure, and fully functional. I handled server management, plugin and theme customization, and implemented technical SEO optimizations to improve website performance and Google rankings. I also coordinated with clients to troubleshoot complex issues, maintain SSL certificates, and integrate marketing tools and automation systems for seamless website operations.

• Convert PSD and Figma designs into fully responsive, high-performance websites using WordPress, HTML, ClickFunnels, Shopify, and other landing page platforms.
• Manage domain purchases, DNS setup, and hosting configurations across platforms such as WHM, cPanel, Cloudflare, and WP Engine, ensuring seamless deployment and uptime.
• Oversee and maintain multiple client websites, providing ongoing technical support, updates, and performance monitoring.
• Ensure website responsiveness and cross-platform compatibility, delivering optimized user experiences on desktop, tablet, and mobile devices.
• Keep all websites up to date with the latest WordPress core updates, plugins, and theme versions, ensuring compatibility and security.
• Monitor and resolve website security vulnerabilities, performance bottlenecks, and system errors through proactive maintenance and server optimization.
• Develop and customize WordPress plugins and site functionalities based on unique client requirements using ACF (Advanced Custom Fields) and custom PHP code.
• Implement and manage advanced marketing automation workflows using platforms such as Mailchimp, GoHighLevel (GHL), HubSpot, Zapier, Constant Contact, NetSuite, Celigo, SyncApps, and ActiveCampaign.
• Perform on-page SEO optimization to improve website visibility, search rankings, and Core Web Vitals performance.
• Identify and fix SEO audit issues and technical errors impacting site health and organic performance.
• Optimize website speed, caching, and database performance to meet benchmark loading standards and improve user experience.
• Integrate mobile applications, CRMs, and third-party APIs with websites to enhance automation and functionality.
• Provide Help Desk and technical support, troubleshooting client issues, email configurations, and server-related concerns.
• Collaborate with design, marketing, and development teams to deliver high-quality, data-driven web solutions that align with business goals.

Senior Web Developer | WordPress, PHP & Server Management at BNG Transmedia

May 2011 - 2021

At BNG Transmedia, I developed, maintained, and optimized websites and web applications across multiple platforms. My work covered both front-end and back-end development, CMS customization (WordPress, Magento, Joomla), performance optimization, and system integrations. I collaborated with clients and internal teams to troubleshoot issues, implement custom features, and ensure stable, high-performing deployments.

• Developed websites from PSD designs into fully functional WordPress and custom-coded projects, including legacy multimedia and interactive builds.
• Built and maintained websites using PHP (native), ASP, and HTML/CSS, ensuring cross-browser compatibility and optimized performance.
• Customized and extended CMS platforms such as WordPress, Joomla, CMS Made Simple, and GoDaddy Quick Shopping Cart to meet client requirements.
• Developed custom PHP-MySQL web applications with tailored business logic and dynamic features.
• Managed domain setup, DNS configuration, SSL installation, and hosting environments using cPanel, Cloudflare, and Plesk.
• Executed hosting migrations, website deployments, and server optimizations to improve stability and scalability.
• Implemented regular maintenance, security updates, error monitoring, and performance improvements.
• Provided email setup and troubleshooting support related to hosting and server configurations.
• Supervised team members, delegated tasks, tracked progress, and ensured on-time project delivery.

Junior Web Developer at TPR

2022 - 2024

Worked on various website projects using WordPress, Shopify, and Vanilla PHP. Assisted in integrating tracking systems, marketing automations, and custom scripts to improve site functionality and data accuracy.

• Developed websites using WordPress, Shopify, and Vanilla PHP.
• Set up servers, managed hosting environments, and performed website migrations.
• Integrated analytics trackers, CRMs, and marketing automation tools.
• Optimized site performance and ensured smooth front-end functionality.
• Acted as the go-to person for troubleshooting technical issues and ensuring timely project delivery.
• Handled Shopify theme customization, including page templates, product layouts, and checkout flow using Liquid and Blade-like structures.
• Performed regular Shopify maintenance, updates, and version upgrades.